7 Small Business Marketing Ideas

7 Small Business Marketing Ideas

01Buy a Domain Name & Set up a Website
Purchase a domain name as close to your business name as possible and create a website

02Implement an online scheduling system
Especially if your business is service oriented, have a system in place where people can make appointments online.

03Get your Business Found Online
Once your site is set up you’ll want to start listing your business in various directories. Manta, Yelp, YahooLocal, WhitePages

04Create a Local Google+ Page
Google+ is a Google product, so it stands to reason that updates, posts and pictures posted on your Google+ Page will show up faster through Google searches.

05Social Media
Absolutely get on social media and enlist your friends in helping you spread the word about your business. The top platforms are Facebook, Twitter, Pinterest, LinkedIn and YouTube. Get creative with videos and upload. Post status updates and tweets at LEAST twice a day, preferably more.

06Direct Marketing (Mail / Door Hangers/ Car Window Fliers)
Physical mail outs, printed flyers and door knob hangers… these are the tried and true methods of direct marketing. However, it can be costly with printing and postage, or man-power to walk the neighborhoods.

07Email Marketing
Being able to contact customers and potential new clients through email is ideal. It’s fast, efficient and inexpensive. How do you obtain email addresses? Have a form on your website that allows visitors to sign up for a newsletter, coupons, freebies, etc. However, getting people to your website to be able to sign up on your site is really the challenge. Following the other ideas above will greatly improve your chances.